Campaigns and sends
From idea to send: how to build, schedule, and read your campaigns.
It depends on the plan: Monthly has a fixed quota that renews each cycle, Prepaid consumes credits valid for 365 days, and Unlimited allows sends with no cap against a contracted subscriber volume.
A good subject line makes a specific, honest promise, puts the important part first, and sounds human (no sustained capitals or "trigger" words). Amanda generates variants in your tone, and you can check yours before sending.
Yes. You can schedule the campaign for whatever date and time you want, or send it instantly. It's worth checking beforehand how it looks on mobile —where most people open it— and that the subject line and preheader say the important part first.
Yes. You can send transactional emails (one to one, triggered by an event in your system: confirmations, receipts, password resets) via API. It's best to do this from a separate sender to protect the reputation of both channels.
A report isn't for looking at, it's for deciding: if people aren't opening, work on the subject line and sender; if they open but don't click, work on the offer or CTA; if they click but don't convert, work on the landing page. Amanda also interprets your numbers and suggests the next step.
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